HAYPP GROUP

We address one of the world’s biggest problems – how to end smoking. There are 1,1 billion smokers in the world. Around 8 million people die every year from smoking-related diseases. Our goal is to significantly reduce death rates, save lives and inspire people to choose smoke-free enjoyment. How? By offering people other nicotine products online.

Haypp Group is one of the Nordics’ leading e-commerce groups with eleven store brands, present in seven countries where we serve more than 1 million active consumers. Through brands such as Snusbolaget.se, Northerner.com, Nicokick.com etc., we sell nicotine pouches, Swedish style snus online as well as disposable vapes. With our headquarters located on Östgötagatan in Stockholm we are 300 team members mainly but not exclusively based in Sweden. Also, we are an innovative and fast-moving company that is growing rapidly, driving sustainable business and are changing the world in the process. We are currently on an exciting expansion journey, converting more and more smokers to smoke-free alternatives across all our markets globally.

THE ROLE

Haypp Group is scaling its Retail Media offering, and we’re now looking for an experienced Ad Operations Manager to build and own our ad operations function from the ground up.

This is a foundational role within the Media Partnerships team, with the person responsible for owning and scaling our ad operations capabilities from the ground up. If you enjoy structure, problem-solving, and turning complexity into smooth, efficient processes, this one’s for you.

As Ad Operations Manager, you’ll be the go-to person for everything related to campaign setup, tracking, and operational excellence. You’ll work closely with Retail Media Managers, Retail Media Analysts, and our Product & Inventory teams to ensure campaigns are delivered flawlessly and smarter over time.

Since this is a new role, you’ll have a big influence on how things are done, not just that they get done you’ll design the frameworks that make them efficient, measurable, and scalable

Key Responsibilities:

• Be the subject-matter expert for ad tech and ad operations, setting standards, defining best practices

• Build processes, workflows, and documentation for ad operations

• Set up, manage, and QA campaigns to ensure correct delivery and tracking

• Ensure tracking, measurement, and reporting are correctly implemented, functioning and scalable

• Identify gaps, risks, and inefficiencies in current ways of working and improve them

• Troubleshoot delivery, tracking, and performance issues proactively

• Drive efficiency and scalability in how we work with campaigns and data

• Collaborate closely with Retail Media Managers to support commercial success

• Partner with Retail Media Analysts to ensure data accuracy and insight readiness

• Work with Product & Inventory teams to align ad delivery with platform capabilities

WHAT WE WANT FROM YOU

• 4-5+ years experience in ad operations, campaign management, or similar roles within digital media operations

• Strong understanding and hands-on experience of tracking, pixels, tags, troubleshooting and campaign measurement

• Proven ability to build or improve ad operations processes and ways of working

• A structured mindset with a passion for improving processes and ways of working

• Comfortable working cross-functionally with commercial, analytical, and technical teams and stakeholders

• A self-starter who enjoys ownership and building things from scratch

• Highly structured, detail-oriented, and proactive

Bonus Skills That Make You Stand Out:

• Experience working with Kevel, as well as within Retail Media platforms are beneficial but not necessary

WHAT WE OFFER

We are a value driven company with our values We team up, Innovation Drives Us, Inclusion and Non-Hierarchy and Going the Extra Mile at the heartbeat of everything that we do. With us you can always expect to get help from people who want to achieve things together and to be able to speak your mind in every social constellation you are part of. We highly value all ideas no matter where they come from, and we are not afraid to try new things out. We are also welcoming, inclusive and everyone at Haypp Group has a voice. In addition, we seize opportunities by putting in hands-on, hard work and celebrating when we reach our goals. With us, you should always feel safe, appreciated and valued but at the same time challenged and excited.

Because we recognize that our team members are our most important differentiator, we offer our team members generous benefits. We offer the following perks to everyone at Haypp Group:

• Premium ITP1 occupational pension savings plan

• Insurance plan, including private healthcare

• 30 days of paid vacation

• Parental pay lift

• Wellness allowance of 5,000 SEK per year

• Lots of social happenings

SEND US YOUR APPLICATION TODAY!

If this sounds like a place where you would want to contribute and grow, let us know you’re interested by submitting your application!

Haypp Group is committed to equality and diversity, and we welcome applications from all qualified individuals regardless of ethnicity, religion, age, gender, sexual orientation, disability, and marital status. We want to offer you great recruitment experience, and if there is anything we can do to make you more comfortable in the process with us, please let us know.

If you have any questions about the role or what it’s like to work at Haypp Group in general, feel free to reach out to our responsible recruiter Lea Sjösten at lea.sjosten@hayppgroup.com. We look forward to hearing from you!