HAYPP GROUP

We address one of the world’s biggest problems – how to end smoking. There are 1,1 billion smokers in the world. Around 8 million people die every year from smoking-related diseases. Our goal is to significantly reduce death rates, save lives and inspire people to choose smoke-free enjoyment. How? By offering people other nicotine products online.

Haypp Group is one of the Nordics’ leading e-commerce groups with eleven store brands, present in seven countries where we serve more than 1 million active consumers. Through brands such as Snusbolaget.se, Northerner.com, Nicokick.com etc., we sell nicotine pouches, Swedish style snus online as well as disposable vapes. With our headquarters located on Östgötagatan in Stockholm we are 300 team members mainly but not exclusively based in Sweden. Also, we are an innovative and fast-moving company that is growing rapidly, driving sustainable business and are changing the world in the process. We are currently on an exciting expansion journey, converting more and more smokers to smoke-free alternatives across all our markets globally.

MEDIA PARTNERSHIPS

Haypp Group is building something exciting within Retail Media and now we’re expanding our UK footprint with our first dedicated Retail Media Manager in UK to take hands-on ownership of our media offering in the UK market and play a key role in shaping our European retail media offering.

This is a market-leading role sitting close to the UK commercial partnership and e-commerce business, combining strategic responsibility with operational execution.

You will be the go-to person for media partnerships in the UK, ensuring our UK media partnerships performance day to day, while also contributing to how retail media is built and scaled across Europe.

THE ROLE

As Retail Media Manager UK, you will be responsible for developing, managing, and growing Haypp Group’s media partnerships in the UK, from planning to measurement and follow up. You’ll work closely with the UK commercial partnerships and e-commerce teams to align media activity with trading priorities, campaigns and seasonal peaks, always ensuring our campaigns drive brand and commercial performance for our partners.

You’ll also act as a key contributor within the European Retail Media Team, sharing best practices, insights, and helping evolve our retail media products and ways of working across markets.

Key responsibilities:

• Own and develop Haypp Group’s UK media partnerships, acting as the primary point of contact for partners and stakeholders

• Drive revenue growth and long-term value through strategic media and commercial partnerships

• Collaborate closely with the UK E-commerce team to align media activity with commercial priorities, campaigns, and trading plans

• Work together with Commercial Partnerships and Insights teams to deliver data-driven, high-performing media solutions

• Contribute to the development of retail media products, pricing, packaging, and go-to-market strategies at a European level

• Analyse media performance, extract insights, and translate them into actionable recommendations for partners and internal teams

WHAT WE'RE LOOKING FOR:

We believe you are a commercially minded media professional who enjoys building relationships and shaping new opportunities.

You likely have:

• 8+ years experience of Media/digital agency, brand and marketing team or platform media sales

• Experience developing client/platform/agency relationships within (retail) media, digital advertising, or commercial media roles

• Strong understanding of retail media as well as e-commerce and performance marketing through to brand-driven media solutions

• Proven ability to manage stakeholders across multiple teams and collaborate cross markets

• A data-driven mindset with the ability to turn insights into clear recommendations

• Strong communication skills and confidence working with both internal teams and external partners

Experience working within regulated industries is a a strong plus, but not a requirement.

Why join Haypp Group?

• Direct impact on how retail media is built and scaled in the UK

• Collaborative, international environment with strong growth ambitions

• Opportunity to shape a rapidly evolving retail media offering in a regulated category

WHAT WE OFFER

We are a value driven company with our values We team up, Innovation Drives Us, Inclusion and Non-Hierarchy and Going the Extra Mile at the heartbeat of everything that we do. With us you can always expect to get help from people who want to achieve things together and to be able to speak your mind in every social constellation you are part of. We highly value all ideas no matter where they come from, and we are not afraid to try new things out. We are also welcoming, inclusive and everyone at Haypp Group has a voice. In addition, we seize opportunities by putting in hands-on, hard work and celebrating when we reach our goals. With us, you should always feel safe, appreciated and valued but at the same time challenged and excited.

SEND US YOUR APPLICATION TODAY!

If this sounds like a place where you would want to contribute and grow, let us know you’re interested by submitting your application!

Haypp Group is committed to equality and diversity, and we welcome applications from all qualified individuals regardless of ethnicity, religion, age, gender, sexual orientation, disability, and marital status. We want to offer you great recruitment experience, and if there is anything we can do to make you more comfortable in the process with us, please let us know.

If you have any questions about the role or what it’s like to work at Haypp Group in general, feel free to reach out to our responsible recruiter Lea Sjösten at lea.sjosten@hayppgroup.com. We look forward to hearing from you!