HAYPP GROUP

We address one of the world’s biggest problems – how to end smoking. There are 1,1 billion smokers in the world. Around 8 million people die every year from smoking-related diseases. Our goal is to significantly reduce death rates, save lives and inspire people to choose smoke-free enjoyment. How? By offering people other nicotine products online.

Haypp Group is one of the Nordics’ leading e-commerce groups with eleven store brands, present in seven countries where we serve more than 1 million active consumers. Through brands such as Snusbolaget.se, Northerner.com, Nicokick.com etc., we sell nicotine pouches, Swedish style snus online as well as disposable vapes. With our headquarters located on Östgötagatan in Stockholm we are 300 team members mainly but not exclusively based in Sweden. Also, we are an innovative and fast-moving company that is growing rapidly, driving sustainable business and are changing the world in the process. We are currently on an exciting expansion journey, converting more and more smokers to smoke-free alternatives across all our markets globally.

THE ROLE

As a Senior Consumer Insights Consultant at Haypp Group, you will join the Insights Partnership team, our in-house insight division. Insights Partnership is a well-versed team of talented individuals with different backgrounds, and your focus will be on generating valuable consumer insights. Our main purpose is to drive the global transformation to inspire smokers to choose healthier product alternatives. To reach this goal we offer our clients, the manufacturers, actionable insights by leveraging our robust consumer base and knowledge of the category to affect their market strategy, product development and branding. Within your role you will get the opportunity to work with multiple clients, on different markets and various projects.

KEY RESPONSIBILITIES

• Translate research briefs into effective questionnaires, independently designing and scripting surveys that capture key learning objectives and generate actionable insights.

• End-to-end project management: take full responsibility for research projects from start to finish. Understanding client needs, developing proposals and selecting the appropriate methodology, coordinating fieldwork through our in-house data collection tool, analysing results, and delivering the final report.

• Convert data into insights in a relevant and appealing way.

• Client management: you will be fully responsible for building relationships with a set of clients and lead all projects from start to finish.

• Manage relationships with other internal departments: CRM, Customer Service, Category management, after-sales.

• Continuously building and developing the consumer insights offer.

• Support internal departments in their insights needs by conducting specific projects that help the growth of Haypp Group as a business.

WHAT WE WANT FROM YOU

• At least 5 years’ experience in data analysis and insights creation

• Experience from hands-on research. Ex. Drafting questionnaires, setting up surveys, conducting interviews, moderating focus groups, analyzing data and visualizing/presenting insights.

• Experience of client management – Relationship building, offer strategic guidance and up-sell.

• Understanding of latest and greatest within market/consumer research.

• Knowledge of both quantitative and qualitative methods and understanding how and when to use them.

• Expert in Excel and Power Point

• Solid presentation skills

• Fluency in Swedish & English

BONUS SKILLS THAT MAKES YOU STAND OUT

• Experience of e-com

• Advanced insights methods

• Skills in SQL

• Skills in programs for data analysis, such as SPSS, SAS, R, Python or others.

WHAT WE OFFER

We are a value driven company with our values We team up, Innovation Drives Us, Inclusion and Non-Hierarchy and Going the Extra Mile at the heartbeat of everything that we do. With us you can always expect to get help from people who want to achieve things together and to be able to speak your mind in every social constellation you are part of. We highly value all ideas no matter where they come from, and we are not afraid to try new things out. We are also welcoming, inclusive and everyone at Haypp Group has a voice. In addition, we seize opportunities by putting in hands-on, hard work and celebrating when we reach our goals. With us, you should always feel safe, appreciated and valued but at the same time challenged and excited.

Because we recognize that our team members are our most important differentiator, we offer our team members generous benefits. We offer the following perks to everyone at Haypp Group:

• Premium ITP1 occupational pension savings plan

• Insurance plan, including private healthcare

• 30 days of paid vacation

• Parental pay lift

• Wellness allowance of 5,000 SEK per year

• Lots of social happenings

SEND US YOUR APPLICATION TODAY!

If this sounds like a place where you would want to contribute and grow, let us know you’re interested by submitting your application!

Haypp Group is committed to equality and diversity, and we welcome applications from all qualified individuals regardless of ethnicity, religion, age, gender, sexual orientation, disability, and marital status. We want to offer you great recruitment experience, and if there is anything we can do to make you more comfortable in the process with us, please let us know.

If you have any questions about the role or what it’s like to work at Haypp Group in general, feel free to reach out to our responsible recruiter Lea Sjösten at lea.sjosten@hayppgroup.com. We look forward to hearing from you!